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Increased customer engagement sets off a chain reaction which causes an increase in customer loyalty and in turn increases customer retention and overall profits for your business.
The internet has taken several drastic transformations over the last couple of years as far as user interaction and consumer based marketing.
Mobile technology is changing the way companies advertise as well as the way consumers shop, both online and in store. The changes are more real every day as the new Web 2.0 grows up.
find out more400%That is the increase in mobile internet usage this past year. In fact, by the end of 2013 mobile iinternet usage is supposed to surpass PC internet usage worldwide. If you are not yet ready for mobile internet the time to act is now. The studies are staggering, 11% of all retail sales for the last holiday shopping season came from a mobile device.
NFCIs gaining in popularity in the United States and will become mainstream this year. New cell phones support it and older models can be upgraded. Mastercard is using it for their PayPass service and Google is using it for Google Wallet. You can use it for customer discounts and in store mailing list subscriptions.
We will maintain our blog and update postings to keep our readers up to date on the latest offerings…
Almost 75% of users in this study prefer a mobile friendly website, the problem is that 96% of consumers say that they have encountered websites that were not mobile friendly and basically useless for mobile.
Now when you consider that mobile internet useage is set to overtake desktop PC internet usage this year,someone better get on the phone to Houston, because “We Have a Problem!
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